High Octane Blogging — What makes blogging different?

A consensus view is emerging in the blogosphere that blogging is merely a form of web publishing. This is correct. The real question is how to turn that form to your advantage.

Sections: Business Education Emerging Practice

Topics: career HighOctaneBlogging

Frederik Wacka makes a great point:

I guess the question is when to stop saying You should consider blogging and start saying You know blogs, right, what if you should use that kind of publishing to strengthen your web presence? or even Hey, shouldn't you write more openly and authentic on your site?

CorporateBloggingBlog: ...Once Known As A Blog...

For the past several months I have been presenting blogging as pushbutton web publishing with syndication and interaction. This view is fundamentally different from the static web site that has not been updated in 6 months to a year. It also implies that you cannot make a separate, high-value career out of simply maintaining a blog. Most companies that are blog candidates simply cannot afford those kinds of fees for that one activity.

Bud posted this on May 9, 2005

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