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The Real Work of Blogging and Technical Wizardry

The real work of blogging is in posting. The value of any technical wizardry tracking blog conversations or searching for nuggets of information in blogs really depends on post quality. I'm going to make these points in a presentation at Quinnipiac University. Slides attached.

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I'll be giving a talk at Quinnipiac University this Saturday, home of the famous Quinnipiac presidential poll. They're interested in some of the things I have been doing with High Octane Blogging Bootcamps and our current Learning Remix projects.

In the first half of the talk, I'm going to introduce people to the basic value proposition of blogging. Even though blogging appears to be taking off in the corporate world, I agree with Shel Holtz that a lot of people have heard the term without really knowing what it could do to help their business. Further, it may be inapparent at first glance that the real work of blogging is in generating posts, not in technical wizardry. These slides attempt to cover these points succinctly.

Quinnipiac1

The next set of slides show what technical wizardry is possible if you have done the real work of blogging, making posts. Here, I focus on things like search and conversation tracking. If we get time, I may talk about our attempt in the learning remix to use tags to mark conversations (I sense this is it own presentation). Here are the slides for the second half of the conversation.

Quinnipiac2

Bud posted this on October 20, 2005

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