I quit using my feedreader for a month, but I've started again

I'm back to using a feedreader instead of just simple aggregation sites. We'll see how long that lasts.

Sections: Business Education

Topics: aggregation syndication usability

So, I quit using NetNewswire, my main feedreader for a month. Why, well as one of the students in our current business blogging bootcamp said, “What about information overload?”

What I had taken to doing instead was setting up aggregation sites. That way, I can share the information with the world easily. Hey, just go to this or that site, grab a feed or an OPML file if you want, but you're not required to know all that stuff. Your plain old browser will pick it up fine. Those aggregation sites also tend to be focused.

What convinced me to start back up with a feedreader? John Nardini, EVP of Marketing at Denali Flavors, makers of moosetracks ice cream came to give a lecture in the bootcamp. He showed how he was tracking competitors in his reader and basically using it to manage his own information space. Well, sounds good. My information space needs cleaning out, though.

Bud posted this on January 23, 2006

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