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Microformats in Business — Structuring Content for Search & Collaboration

In my reckoning, there are two business propositions right now in microformats: 1) Structuring data for search and business intelligence, already successfully demonstrated by technorati; 2) Structuring content for collaboration, likely monetized through a service similar to BasecampHQ.

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Microformats are really just a way to combine human and machine readability in one web page. Microformats are superior to similar infrastructure plays because the average web designer can incorporate them with very little work.

So, what's the business proposition for combining human and machine readability? Right now, I can come up with two.

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Bud posted this on August 3, 2005 | Permalink | Comments (0) | TrackBack (0)